What is plain language?
The ways of reading have changed.
So we have to change the way we write!
So we have to change the way we write!
Plain language is a way to review all aspects of a document:
The organization of information
The right words to convey the information
The visual presentation
The goal is to make your information:
Easy to find
Easy to read
Easy to understand
Easy to use
Plain language pays off!
Plain language inspires trust and reassures
You allow people to better understand your services. You thereby show that you are attentive to their needs.
Plain language enhances your credibility
Your image depends on it: the public’s first contact with your organization or business is often through your documents and your website.
Plain language saves you time and even money:
Fewer calls for clarification
Fewer unnecessary back and forths
Fewer incomplete forms received
There is another advantage to communicating in plain language: it makes information accessible to everyone, regardless of the reading skills of the people you want to reach!
In other words, communicating in plain language means democratizing information and empowering people!
An ISO standard for plain language
ISO 24495-1 supports the practice of plain language by providing principles and guidelines for anyone creating documents.
It applies to all languages and describes best practices for implementing the plain language writing process.
All the services we offer are in conformity with this ISO standard.
ISO is the International Organization for Standardization. It issues quality standards in a variety of fields, based on international consensus.